After nearly 50 years of research by the TRACOM group, the research has revealed that people operate with four distinct ways of interaction, or SOCIAL STYLES. A brief explanation of each style is detailed by following the links below or there is more detail in the video. The other element of Social Style is Versatility which is your ability to adapt your Style according to who you are interacting with.
Analytical – Amiable – Driving – Expressive
We provide SOCIAL STYLE Profiles direct to organisations and training consultancies including profiles for Managers, Sales people and a universal Audience. A cost effective alternative to many profiles on the market, you do not need certification to use the Self-Perception products and we provide a wide range of admin kits with purpose built ready to run training programmes for you to use in your organisation. Please contact is for more details or the current TRACOM catalogue. We provide training programmes for differing audiences using SOCIAL STYLE including Managers, Sales people and a universal Audience.
We are able to organise accredited training for companies to develop their in-house trainers, to deliver SOCIAL STYLE in their organisations. We also work with training organisations and consultancies that wish to use it with their own clients. However Accreditation is not needed to deliver many of the TRACOM products because of the quality of materials we provide, so it makes a cost effective alternative to other profiles on the market.
We would be happy to discuss how to use SOCIAL STYLE in your organisation. Our training consultants work across the UK and further afield as required.